In Fashion Is Fake

Young British Designers | Print

Young British Designers is about wearing what you love, regardless of the latest trends. To communicate this belief, raise awareness and protest against mainstream attitudes in the fashion industry, we were tasked with creating a piece of literature that would be distributed at London Fashion Week 2018.

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Copywriter: Sarah Mullaney
Art Director: Max Bale
Graphic Designer: Mark Padfield
Photographer: Morgan Tedd

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